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Tag Archives: Weetabix

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UK: Weetabix to invest £30 million in the UK

UK: Weetabix to invest £30 million in the UK

British cereal firm Weetabix has announced that it will invest £30 million ($38 million) across its UK manufacturing sites in Burton Latimer and C ...
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February 1, 2017 By Innovation Editor - Europe Weetabix In Europe, Food
UK: Weetabix releases Weetabix Protein Crunch cereal

UK: Weetabix releases Weetabix Protein Crunch cereal

Weetabix has released a new protein-enriched cereal range in the UK that is claimed to “give[] you the energy you need for busy mornings”. “A ...
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June 30, 2015 By Innovation Editor - Europe Weetabix In Europe, Food
UK: Kellogg, Weetabix and ABF vye to buy Dorset Cereals

UK: Kellogg, Weetabix and ABF vye to buy Dorset Cereals

Three of the UK’s largest breakfast product manufacturers are battling to take over upmarket cereal producer Dorset Cereals. Kellogg, Weetabix, and ...
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April 7, 2014 By Innovation Editor - Europe Associated British Foods, Dorset Cereals, Kellogg, Weetabix In Europe, Food
China: Weetabix to whip up new savoury flavours

China: Weetabix to whip up new savoury flavours

Weetabix, the British brand now majority-owned by a state owned Chinese Food major Bright Foods, is looking to expand its cereal product portfolio in ...
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March 20, 2014 By Innovation Editor - Asia Pacific Weetabix In Asia Pacific, Food
UK: Weetabix taps into breakfast drink market

UK: Weetabix taps into breakfast drink market

Weetabix Food Co is rolling out a new breakfast drink to target busy consumers, Just Drinks reports. Weetabix On The Go will come in Vanilla, Straw ...
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January 7, 2014 By Innovation Editor - Europe Weetabix In Europe, Non-Alcoholic Drinks
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