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Tag Archives: United Biscuits

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UK: United Biscuits launches McVitie’s Digestive Nibbles

UK: United Biscuits launches McVitie’s Digestive Nibbles

Biscuit maker United Biscuits has announced the expansion of the McVitie’s Digestive brand into the bite-sized segment with the launch of McVitie’ ...
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February 10, 2016 By Innovation Editor - Europe United Biscuits In Europe, Food, Products
China: United Biscuits launches ecommerce platform on Alibaba’s Tmall

China: United Biscuits launches ecommerce platform on Alibaba’s Tmall

United Biscuits, the UK manufacturer of bakery products under the McVitie’s brand, has officially opened its flagship eCommerce store for consumers ...
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November 10, 2015 By Innovation Editor - Asia Pacific United Biscuits In Asia Pacific, Food, Manufacture & Distribution, Marketing
India: United Biscuits seeks expansion through McVitie’s brand

India: United Biscuits seeks expansion through McVitie’s brand

UK  bakery manufacturer United Biscuits (UB) is planning to expand its  biscuit product portfolio in India, according to a report in the Economic Ti ...
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December 1, 2014 By Innovation Editor - Asia Pacific United Biscuits In Asia Pacific, Food
Turkey: Yildiz Holding to buy United Biscuits

Turkey: Yildiz Holding to buy United Biscuits

The Turkish food conglomerate Yildiz Holdings, owner of Belgium's Godiva Chocolate and America's De Met's Candy Company, has fended off competition fr ...
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November 5, 2014 By Innovation Editor - Europe United Biscuits, Yildiz In Europe, Food
UK: Burton’s Biscuits mulling bid for United Biscuits

UK: Burton’s Biscuits mulling bid for United Biscuits

UK bakery firm Burton's Biscuits is eyeing up a bid for its larger rival United Biscuits (UB) after the latter was put up for sale by its private equi ...
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September 16, 2014 By Innovation Editor - Europe Burton's Biscuits, United Biscuits In Europe, Food
UK: United Biscuits announces McVitie’s relaunch

UK: United Biscuits announces McVitie’s relaunch

United Biscuits has announced that it is to relaunch its McVitie's brand, backed by a £12m multimedia advertising campaign, with the hope of increasi ...
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February 5, 2014 By Innovation Editor - Europe United Biscuits In Europe, Food
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