USA: Estee Lauder launches Nutritious Vitality8 range for Asian skin
In the US, Estee Lauder has introduced Nutritious Vitality8, a new product range tailored to Asian skin.
Promoted as being “infused with our exclusive Pomegranate8 Complex™ to activate the 8 key dimensions of healthy looking vitality for skin that's Nourished, Hydrated, Energised, Calmed, Supple, Refined, Smoother, Radiant”, the new Nutritious Vitality8 collection features a Radiant Dual-Phase Emulsion priced at $62, a Moisture Creme priced at $62, an Overnight Creme/Mask priced at $68 and an Overnight Detox Concentrate priced at $80.
Nutritious Vitality8 will also be available in a travel retail set that includes Nutritious Radiant Vitality 2-in-1 Foam Cleanser, Nutritious Radiant Vitality Energy Lotion Intense Moist and Nutritious Vitality8 Radiant Overnight Creme/Mask.
Promoted as providing the feeling of a radiant, energized and hydrated skin after 8 days’ used, the new collection is being made available in the US from June.
Source: DFNI / Estee Lauder